Twitter now has 100 million active users monthly

MSNBC.com - 9/8/2011
Suzanne Choney

Twitter now has 100 million active users logging in at least once a month. CEO Dick Costolo shared the stats with reporters and the info was also -- appropriately -- tweeted live by Twitter Thursday during Costolo's remarks.

Here's a look at some of the info on how the short-messaging blog is doing:

◦There are 50 million active users of Twitter every day.
◦The site has 200 million registered users.
◦55 percent of Twitter's active users go the cellphone route to access Twitter. "We've seen tremendous growth with mobile -- about 40 percent increase quarter over quarter," Costolo said.
◦Twitter has more than 400 million monthly unique visitors, according to Google Analytics. "That number is up from 250 million" in January of this year, he said.
◦40 percent of Twitter's "monthly active users do not tweet. This means that they have not tweeted in the last month," but merely followed the tweets of others.

Twitter's product team is working on continuing to simplify the site's interface and make it "more consistent across devices," which include phones, tablets and computers.

In response to reporters' questions on Twitter about whether the site would lift its 140-character limit on tweets, the CEO was quite definite.

"No. We are going to offer simplicity in a world of complexity," he said in a 62-character response (including spaces and punctuation).


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